I'm a brand designer & web developer, who works in Basel, Switzerland. Actually, I wear several different hats. Clients European wide entrust me with the design, development & management of their websites, as well as art direction, brand identity, communication design, marketing, photography, content creation & digital services.
Years of Experience
I'm currently CTO & product manager at Food Hero Group (La Manufacture, Ghostacos, Fada, Waku Waku, Nonna, Hey Buddy, Wild Garden, Flamdorf, Gringos). That includes web development, market research, product planning, writing technical specs & requirements.
My work encompasses also graphics and identity, products and packaging, strategy and positioning, websites and digital experiences, advertising and communications, photography and motion.
Developing & maintaining all kinds of websites and IT environments. Good knowledge of programming principles in different languages.
Connecting with current and prospective customers. SEO, SEM, Content marketing, SMM, PPC, Email marketing.
Food Hero is a takeout & delivery, “Multi-Restaurant Ordering” to-go experience.
A free shopping mobile app that lets you easily buy food, drinks & groceries online.
Here, the goal is to highlight the products & the services offer by Food Hero.
La Manufacture restaurants (4 locations, 80+ employees) serve high quality homemade food in relaxed, laid back settings. I have worked here since the founding of the company in various fields. Logo, branding, website, online shop, community management, photo, video, flyer, poster, menu & stationary design.
LM Pop-Up is a takeout & delivery, “Multi-Restaurant Ordering” to-go experience. With LM Pop-Up you will be able to order different meals from 6+ restaurants, all homemade, fresh, tasty annnnd.... on the same bill. I'm the Head of Brand & Marketing Creative
French Tacos Fast-Food. Logo, brand guideline, stationary design, communication materials, website, e-commerces data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
Homemade Mediterranean food cooked to perfection in the heart of Basel. Logo, brand guideline, stationary design, communication materials, website, e-commerces data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
Enjoy a taste of sunshine and burritos in Basel. Serving up flavourful Mexican food with a difference, order online or walk on in.. Logo, brand guideline, stationary design, communication materials, website, e-commerces data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
Explore delicious Japanese inspired dishes in Basel. Logo, brand guideline, stationary design, communication materials, e-commerces data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
Nonna is an Italian restaurant located in Basel. Nonna pays homage to the authentic and traditional cuisine of Italy.. Logo, brand guideline, stationary design, communication materials, e-commerces data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
The top salad and poke bowl in Basel. Using ethically sourced local produce our food is not only bursting with flavours it is also healthy. Logo, brand guideline, stationary design, communication materials, e-commerces data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
The top smashed burger in Basel. Logo, brand guideline, stationary design, communication materials, e-commerces data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
Flammekueche Restaurant. Logo, brand guideline, website, stationary design, communication materials, e-commerce data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids.
Get dessert delivered to your doorstep. Logo, brand guideline, e-commerce data entry (ubereats, justeat, smood, velogourmet, livepepper etc.), social media community management, pics & vids
Swiss winter camp sessions for kids & teens. Logo, brand guideline, flyers, brochures and business cards.
An interactive wikipedia for all castles around the world. Logo, brand guideline, website & app design.
Global management consulting firm based in Paris, France. Logo, brand guideline & stationary design.
I've worked with Frédéric for years. He's a person of integrity, most dedicated and meticulous in his tasks. He learns very quickly and I could see the evolution of his learning while he was a graphic & web designer at AtelierMedia. I would absolutely recommend him to anyone and would definitely work with him again.
I’ve been working with Fred exclusively since 2015 and it has been great! He works very fast and consistently delivers high-quality work. He takes my vision and translates it into a professional design that functions for my business goals. He's highly skilled and very creative. He's simply the best with whom I worked. Thanks, Fred!
I’ve worked with Frédéric on multiple projects, including website, montage, animation, flyers & posters for the world of improvisational music. He is highly skilled and very creative. Always quick to respond to requests and incredibly thorough. I can’t say enough positive things about the experience.
Working with Fred on our brand image was an easy, smooth and professional experience! He went above and beyond to get exactly what we were looking for. The logo, flyers, website & online shop he designed for us was amazing. I would recommend Fred’s services to anyone looking for a professional brand development.
Fred developed our concept from scratch and we couldn’t be happier. He's very easy to work with, quick to respond, and very knowledgeable on anything possible to do with building a professional website. We really felt like he helped us turn our vision into reality. For anyone looking for quality branding & web development, I HIGHLY recommend Fred!
info@fredericblum.com